The Consumer Neuroscience Company
R&D and Innovation
Test if your new product will succeed!
Test with neuroscience, just as the most innovative companies in the world, and as published in "Leading Transformation" from Harvard Press.
See if your customers understand your new concept
Predict market responses through NeuroPrototyping
Diagnose prototype responses as they unfold
Measure if customers are getting the right associations
Check if your new product leads to overload/confusion
Compare your results to our world-leading benchmarks
Our 3 testing solutions
Test customer responses to concepts and prototypes
Neurons has developed the first NeuroPrototyping solution together with the world's most innovative companies, and it is documented in Dr. Ramsøy's "Leading Transformation" from Harvard Press. Use this protocol to better understand customer responses and predict market effects.
Client quote - Google
Concept testing - IKEA